Skip the expensive PR agency, and dive into Get Covered! instead. Inside, Renée and Crystal pull back the curtain on insider secrets and give readers actionable advice to start landing media placements now.
PR has been a big growth channel for my startup, and I know from firsthand experience that Crystal and Renée are two of the best. This book will help you move in the right direction towards getting media coverage to help you grow your business.
Everyone misunderstands press and public relations...why you want it, what it's good for, and most importantly, how to get it. In this book, two seasoned PR pros teach you all of that and more. In Get Covered, Renee Warren and Crystal Richard show you exactly how to craft your story, establish your goals, build critical relationships and nail your pitch to get the exposure you deserve.
I worked with Renée and Crystal with my previous startup Vendeve and saw first hand how their process can lead to incredible media coverage, including our first big feature in Forbes. Trust me -- they know their stuff.